BOYD is a completely new magazine concept: no text, no advertising, no journalists.
Every screen is entirely interactive with impressive footage and photography, animations and audio fragments. It puts the user right in the middle of the content.
This magazine puts the experience at the center and that is what mobile publishing is about.
Its audience grows organically by word of mouth but also by brand partners inviting their customers to check out this app.
With every new issue the reader immerses himself into the unknown.
Type of application
Multi-issue, publication based with classic kiosk, lifestyle magazine
iPhone & iPad app