Enterprise Publishing for iPad
What is enterprise publishing all about?
Companies need to publish (possibly sensitive) information to specific target groups. The content can be distributed to their own employees but also to groups they work with like distributors, resellers, clients, … or even groups for which the information cannot be published for the public, e.g. physicians.
Need to create?
There is a clear need for distributing documents like PDFs to tablets, but it is important to consider the expectations of the user.
Users expect an experience on a tablet, they expect enriched content, video, slide shows, web links, realtime information, dynamic presentations and content that has been optimized for displaying on a tablet.
So it is important to put some effort into the creation of these tablet-optimized documents. The Twixl Enterprise Kiosk solutions all come with the creation tool Twixl Publisher that gives a company or its agency the capability to create tablet-optimized and enriched publications, using Adobe InDesign.
This is an essential difference between the Twixl Enterprise Kiosk solution and a traditional document management and distribution tool.
How to publish?
There are different options for distributing your content. You can work with restricted access (login/password) in an App Store app or distribute in-house to your employees only.
In-house apps are a specific type of apps defined by Apple (you need to apply for the iOS Developer Enterprise Program). These apps can be distributed outside of the App Store (within a company network) directly to the employees of this company. The advantages of such an app are the fact that at no point will the public find out about its existence and that there are no restrictions at all as to the type of content you distribute, because you do not have to go through the Apple review process. The disadvantage of this is the fact that a company is only allowed to publish to its own employees and not to other aforementioned target groups.
App Store apps with restricted access
These apps require an access code or a login and password combination to get access to the content. This way only people with valid credentials can access the content in these apps. The Enterprise Kiosk CMS will manage the login information and allows the creation of users and groups with specific profiles, so that different types of users will be able to access different types of files.
Need to distribute more than enriched content
In addition to interactive content, companies also have a need to distribute other types documents on tablets. With the Twixl Enterprise kiosk they can distribute:
- iWork documents (Pages, Numbers and Keynote - with built-in preview in the app, and the option to open the document in the native application)
- Office documents (Word, Excel and Powerpoint - with built-in preview in the app, and the option to open the document in the iWork counterpart)
- HTML packages
- Image collections (GIF, JPG, PNG)
- Video files (MOV, MP4, M4V)
How to manage
Our Enterprise kiosk is managed through a web-based users & groups privileges backend (PHP/MySQL-based). It provides:
- User profile management
- Password management
- Content distribution management
- Content storage
- Analytics reporting